Content repurposing
How do you turn one article into content for several platforms?
Keep the facts consistent while adapting the angle, opening and structure for Moments, Xiaohongshu, video and WeChat articles.
What you will work toward
A checked list of source facts and a set of drafts built around one topic for different reading contexts. Start by editing just the version you need.
Before you start
- An article you wrote or have permission to reuse. Prepare its text rather than relying on a link the assistant may not be able to read.
- One sentence describing the audience and what the content should help them understand.
- Your chosen platforms, one reader action for each version, and the facts that must stay unchanged.
1Check what your source actually says
Open the content repurposing assistant and paste the article. First ask for its central point, explicit facts and missing information. Check this summary before expanding it into several drafts.
Verify names, dates, prices, services, personal experiences and quotations. An appealing draft is not a reason to invent results or customer feedback. Remove identifying details from private material before sharing it.
I want to repurpose the article below. Before drafting, identify: 1. Its central point in one sentence. 2. Explicit facts that must remain consistent across versions. 3. Possible angles to explore. 4. Information you need from me. Audience: [fill in] Purpose: [fill in] Source article: [paste the text] Do not invent examples, numbers or personal experiences. Separate interpretation from facts in the source.
2Give each version a clear purpose
Choose the platform you most need to finish first. The directions below are writing options you can adapt to your readers, not rules about platform algorithms.
- WeChat Moments: start with a specific observation and help people who know you understand your view.
- Xiaohongshu: answer one practical reader question with steps, selection criteria or a checklist.
- Short video: explain one point in spoken language, using an example already supported by the source.
- WeChat article: develop the reasoning, process and limits for readers who want more depth.
3Adapt the opening, structure and ending
Continue in the same conversation. Specify who each version addresses, where it should begin, which evidence it should keep and what you want the reader to do. This gives a clearer direction than simply asking for a shorter article.
The assistant may return several sections in its default format. Pick the one you need and revise it first. You do not have to publish every draft.
The fact list is confirmed. Please create these drafts from the same source: Moments: open with a specific observation and end with one question for discussion. Xiaohongshu: give practical steps for [reader problem], with a title supported by the body. Short video: explain only [one point] in spoken language, aiming for [duration]. WeChat article: explain the reasoning, examples and limits of [central point]. Keep the facts consistent. Adapt the opening, structure and ending for each version. Do not attach a price and sales invitation to every piece. Mark any missing evidence.
4Review and save one version at a time
Compare each draft with the source and remove unsupported additions. Read the video script aloud. Check that a Moments post sounds like you, and that the steps in a Xiaohongshu or WeChat article are understandable.
Use the save control beneath the answer, then organize useful drafts in your content library. You can also copy them into your editor. Teamasa generates and saves content here; you publish it to each platform yourself.
Review before you finish
- Every name, number and factual detail is supported by the source or information I supplied.
- The versions use different openings and structures without reversing the central point.
- Titles accurately describe the content, and each ending has one appropriate reader action.
- I have checked permission, privacy and outdated information, and kept a copy of the original.
Your next step
Finish the version you need most. After publishing, note the questions readers actually ask and use them to improve the next version. One post is not enough evidence to judge your entire direction.
Open the content repurposing assistantFill these prompt templates with your own material. They are not customer case studies or actual generated results. AI requests consume the credits shown in your workspace; review the output before using it.